catalogo Victor Philippe






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Victor Philippe - Products catalogue cover

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Brand of Victor Philippe Srl, Pozzo d’Adda (Milano)
The graphic design of the catalogue was redesigned also maintaining some elements of the old versions. For the covers, the presence of the flowers is an historical constant that we decided to maintain updating their graphical treatment. The image was taken from a photo and then processed chromatically.
Inner, the restyling considered the typographical choices that managed the text in a way more effective and balanced.
libri Hoepli







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Hoepli - Catalogue of books for high and technical schools

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Brand of Hoepli Editore, Milano
The typographical elements and the structural basis were review in order to obtain a minor number of pages. The priority was given to the rationalization of information eliminating the repetitive contents or those of little importance.







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Nobody is on tenterhooks to hear our message! That is why graphic design is indispensable in creating a magic element which attracts attention.
copertine L'Altrapasta







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L'Altrapasta – Handcrafted pasta magazine

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Brand of La Spiga Italia snc, Verrua Po (Pavia)
We gave a new graphic dress to this magazine of artisanal pastas. The main aim consisted in reaffirming more authority and credibility.
Also by maintaining some structural choices, the graphic design was modernized while choosing more harmonious and more attractive solutions.
The contribution of photographic and illustrative images made possible to obtain more attractive contents. The illustrations of the covers expressed with great personality the themes considered by interpreting directly with the pasta the various events considered in the magazine.
interno Club Grand Gourmet







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Club Grand Gourmet – Mail-order selling catalogue

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On behalf of the agency Carcano & Associati, Milano
We launched this catalogue which offered typical products of the Italian gastronomy. The project included the definition of the structure and the typographical choices, trying to maintain a good harmony between the graphical aspect and the shipment requirements considering the great amount of dealt products.
A considerable work of art direction and photography offered a strong attraction to the pages. The support of famous personalities like Veronelli conferred prestige and credibility.
catalogo RAI





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Rai Educational – Mail-order selling catalogue

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On behalf of the agency Carcano & Associati, Milano
Definition of a catalogue that sold videos of RAI television. For logistic requirements of expedition the format was rather small.
The typographical choices and the definition of the grid were decisive to not oppress the contents considering the great quantity of information to be presented.
campagna Proposta in Più









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Proposta in Più – Political elections campaign

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Marque de la liste Proposta in Più, Canonica d'Adda, (Bergamo)
La campagne a considéré différents supports de communication en incluant aussi une série d'affiches. Le slogan "Detto Fatto" voulait affirmer l'efficacité de l'administrationa ctuellment en vigueur. Graphiquement le matériel promotionnel a été codifié de manière cohérente avec des couleurs vives et impactantes et en choisissant des formes de grande identification.
manifesto 200 anni Jelsi



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200 Anni Festa del Grano – Bicentenary campaign

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Brand of Comitato Festa del Grano, Jelsi, (Campobasso)
The bicentenary was signed with the symbol of the dancing wheat. The festivity celebrated the two hundred years of glorious history of the festival of the wheat of Jelsi.
The wheat lives like the absolute protagonist of this event and the graphic project affirms the same importance while placing the sheaf which dances in the center of the various supports of communication.
locandina Elegant



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Elegant – Lipsticks poster

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Brand of Christian Ross s.r.l., Milano
Sensuality and surreal beauty to express the character of these lipsticks. The photo shows a doll's face with eternal and mysterious charm. A fascinating and fleeing femininity, elusive because its pretended and childish nature.
display Veraloe



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Veraloe - Organic juices display

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Brand of Victor Philippe Srl, Pozzo d’Adda (Milano)
To promote the range of the organic aloe's juices on the point of sale. The graphic design of the display uses in a coherent way the corporate identity defined for the product's image. Like it happens on the packs, the leafs of aloe vera cover the background by creating a great impact and a strong identification.
manifesto Carnevale d'Ivrea



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Poster of historical Carnival of Ivrea

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Commitee of Storico Carnevale di Ivrea , Ivrea
The design of the poster was inspired to the launch of the oranges, typical manifestation of this festivity; tthousands of citrus fruits which fly on the heads of people. While he lives like protagonist, an orange moves through the public square while flying on the arches of the historical centre of Ivrea.



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Good content presented badly is not only inefficient, but can create negative perceptions.

birra Bavaria Red



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Bavaria Red - Bavaria Red beer poster

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Project of poster for Red Bavaria, a red beer with ambiguous character, with soft and strong savour. The butterflies appreciate the natural ingredients with which it comes produced the beer and they do not resist to its kindness. The pleasant flavour likes so much that they don't hesitate to defy the forces of the nature.
dépliant Funky Jazz Dance



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Funky Jazz - Dance course dépliant

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Brand of Funky Jazz, Fribourg (Svizzera)
The objective was to transmit the energy of the passion for the dance and to represent the spirituality search through the expression of the body.
We used an hard feature to identify “the nontraditional” and the dynamicity of this type of dance.
The symbol lives as an only protagonist showing his great expressive force.
poster Acque di Profumo



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Christian Ross – Eaux de parfum poster

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Brand of Christian Ross Srl, Milano.
The historical places of Italy serve like background for the confection of these Eaux de Cologne line. In this poster, the perfume meets the historical place of Milan illuminating the dome with its delicate fragrance.
dépliant GA.GI



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GA.GI - Company dépliant

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Brand of GA.GI s.r.l, Canonica d'Adda, (Bergamo)
A modern graphic design in order to promote a hardly born society. By exploiting a contrasted chromatic treatment, the cover represents an extruder in action. The innovative and prominent character of the company comes evoked with the "emergente” word that is detached from the rest of the typographical composition.
interni catalogo Victor Collection







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Victor Collection - Products catalogue

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Brand of Victor Philippe Srl, Pozzo d’Adda (Milano)
Redesign of the catalogue maintaining a part of the contents and the existing images. The planning was based on a horizontal format and has involved new typographical choices in order to optimize the spaces.
The photographs were object of a considerable investment to make more attractive the presented products.

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